Case study Médecins Sans Frontières

Expansion and development of the existing SMS donation platform

Since 2001, under the motto “Fast help is effective“, Médecins Sans Frontières Austria has provided donors with a convenient method of making donations via SMS. In 2010, atms expanded the aid organisation’s existing SMS donation platform and has been responsible for the complete SMS infrastructure since then.

Requirement

Under the motto “Fast help is effective“, Médecins Sans Frontières Austria provides donors with a convenient method of making donations via SMS. Donating by SMS is quick, simple and possible from anywhere and is also popular with hitherto difficult-to-reach target groups, such as younger donors.

The SMS donation platform, which was developed in cooperation with mobilkom austria in 2001 and is being further expanded every year, was supposed to be made available to customers of other mobile network operators.

atms Solution

atms expanded the existing SMS donation facility for mobilkom austria customers, also making it available to all private customers of paybox, Orange (formerly ONE), T-Mobile, tele.ring and 3. The provision of the new SMS infrastructure by atms has allowed Médecins Sans Frontières Austria to adopt and further develop state-of-the art fundraising methods.

This is how easy it is to donate by SMS:

  • The donor sends an SMS specifying a donation between 1 and 100 euros to the donation number 0664 660 1000.
  • A short time later, they will receive a confirmation SMS, to which they have to reply “Yes”.
  • They will then receive a “Thank you” text confirming the successful completion of the donation process.
  • The amount is simply added to the donor’s next mobile phone bill or debited to their prepaid card or private bank account.

Are you interested in a similar solution? Get more infos about SMS donations from atms here:

Created on: 04/20/2009